About Beauty Leverancier

Beauty Leverancier, part of V.O.F. Francie Group, is a growing wholesaler and distributor of cosmetic products, supplying retailers, salons, and beauty professionals across the Netherlands.

Known for its curated assortment, competitive pricing, and reliable service, the company has built a strong digital presence anchored by its Magento-powered webshop.

As their sales and customer engagement volumes continue to scale, Beauty Leverancier is now moving toward a more unified business system, transitioning from a multi-tool setup to a streamlined platform that connects sales, marketing, and customer service in one place.

Partnership with Aktiv

Beauty Leverancier partnered with Aktiv with a clear goal: replace HubSpot with Odoo while keeping their Magento webshop seamlessly integrated.

With an upcoming HubSpot renewal deadline, the collaboration prioritizes a fast yet stable implementation of Odoo CRM and marketing capabilities to match their current workflows, ensuring continuity without disruption.

Having worked with Aktiv for several years on Magento projects, the team trusted Aktiv to guide them through platform selection, capability mapping, and implementation strategy. After a personalized Odoo demo tailored to how they use HubSpot, they chose Odoo as their future-ready platform.

Key Challenges of Beauty Leverancier Before Odoo

Multiple disconnected systems managing sales, customer interactions, and communication
Heavy reliance on HubSpot for CRM, marketing, and helpdesk workflows
Magento webshop integrated only with HubSpot, causing data fragmentation
Need to eliminate system overlap and reduce licensing overhead
Lack of a unified customer 360° view across sales, support, and marketing
Pressure to transition before HubSpot renewal deadline
Need for a scalable ERP foundation for future expansion

These challenges created inefficiencies, manual work, and limited visibility into customer engagement.

How will Beauty Leverancier use Odoo

CRM & Sales Managementreplacing HubSpot workflows
Marketing Automation & Campaigns within a single system
Customer Interaction Tracking across departments
Magento Integration for synchronized customer and sales data
Centralized Communication & Activities for improved visibility
Unified Customer 360° View across sales, marketing, and support
Scalable ERP Foundation supporting future growth

Customer Success Stories

Not to flex, but these are some Real results. Real wins.

4.7

is our

average

Aktiv Software Pvt. Ltd. followed up on the project as promised.

Bjorn-Midtlien

Bjorn Midtlien

CEO, Digitus Nordic AS

Rather than focusing on short-term fixes, their approach is pragmatic, focused on sustainable, long-term results.

Kasper-G

Kasper G

Owner, Nordic by Choice

Their solution has helped us reduce our project managers' time for invoicing from a week to two days.

Kateryna-Mykhailenko

Kateryna Mykhailenko

Manager, ToxMinds

On a scale of 1-10, we would rate Aktiv’s partnership as 11.

Fabrice Beaux

CEO, InterHyve Sàrl

About Us

Aktiv is Odoo certified partner offering end-to-end implementation services.

We don’t just implement ERP, we bridge the gap between technology and your workforce, ensuring smooth adoption, empowered employees, and maximized ROI.

With over 10+ years of experience implementing Odoo for SME and Enterprise clients, we know how to assist you in your digital transformation journey. It’s what we do the best!